Product Design Leader Driving Strategy & Innovation in AI-Powered SaaS

I lead high-impact design teams that transform complex challenges into intuitive, scalable solutions—specializing in AI, workflow automation, and enterprise SaaS.

A photo of Larry Pelty

A Strategic Design Leader Who Connects Product Vision to Business Outcomes

With over 25 years of experience across visual, UX, and product design, I’ve led design teams and shaped user experiences across AI-driven tools, enterprise platforms, and fast-growing startups. Currently Director of Product Design at Clari (following the acquisition of Groove), I work at the intersection of design, data, and business strategy—helping teams ship great products and drive measurable outcomes. My focus: building resilient teams, elevating design quality, and connecting design decisions to company success.

Design Leadership
0→1 Design
AI Product Design
Enterprise UX
My methods & Approach

Design as a Strategic Force

My approach to building meaningful, scalable design solutions and teams combines systems thinking, creativity, and human insight to drive business impact.

Harnessing AI for Design

Leveraging intelligent systems to augment creativity, uncover insights, and accelerate design decisions with precision and purpose.

Operationalizing Agility

Embedding flexible frameworks and lightweight processes that empower teams to move fast, stay aligned, and respond confidently to shifting priorities.

Taming Complexity Through Systems Thinking

Approaching intricate challenges with structured thinking, turning ambiguity into clarity through cross-functional alignment and intentional design.

Building Cultures of Collaboration

Creating environments where trust, transparency, and diverse perspectives unlock greater creativity and shared ownership of outcomes.

Explore My work

Team Leadership & Strategic Impact

Discover how I lead teams, shape product strategy, and deliver impact through design leadership and cross-functional collaboration.

Individual Projects

Explore a curated selection of individual design projects and Masters program work—each focused on solving real-world challenges through thoughtful, user-centered solutions.

Pardon the dust — I’m in the middle of moving case studies to my new site.
Thought leadership

The Thinking Behind the Doing

Insights into how I approach AI, team leadership, systems, and meaningful user outcomes.